by Executive Events | May 11, 2015 | Articles
When you hear the term Event Marketing, you may assume it only means marketing for a specific event. While it does mean this, Event Marketing is also a strategic marketing strategy that directly invites your target audience to participate in the advancement of your...
by Executive Events | Feb 10, 2015 | Articles, Event Planning
Events do not end with the departure of the last guest. Post event analysis, or more popularly known as event evaluation, is a basic step that organizers need to adhere to in order to quantify the event and identify any scope for future improvement. The aim is to...
by Executive Events | Jan 27, 2015 | Event Planning, Mobile
Almost every company organizes events to promote their products and services. These events play an important role in helping companies grow their business effectively. With the advancements in technology and growing expectations of attendees, events have gone mobile....
by Executive Events | Jan 13, 2015 | Articles
At conferences, exhibitions and product launches promotional gifts are one the most versatile and cost effective ways to get your company noticed. Everyone likes to pick up a selection of freebies when attending these events but there are a number of things to take...